Retinoids are some of the most effective ingredients in skincare, offering powerful benefits for everything from acne to wrinkles. These Vitamin A derivatives work by accelerating cell turnover, stimulating collagen production, and reducing inflammation. However, not all retinoids are created equal—some are gentle, while others act faster and with greater potency.
How do retinoids work
Retinoids work by binding to retinoic acid receptors (RARs) in skin cells, influencing how they grow, function, and regenerate. Their effects are seen on multiple layers of the skin:
In the Epidermis (Outer Skin Layer):
- Retinoids increase the number of epidermal cells your skin produces which means a faster cellular turnover rate that creates a fresher/ brighter looking skin by shedding old, damaged skin cells faster.
- They also reduce the activity of over-stimulated melanocytes (melanin-producing cells) and reduce the amount of melanin thats transferred to you skin cells which helps improve pigmentation/ dark marks ans evens overall skin tone
- Stimulates keratinocyte (skin cell) division, leading to a smoother, more even complexion.
In the Dermis (Deeper Skin Layer):
- Retinoids stimulates cells in your dermis called "fibroblasts" which causes an increase in their number and activity.
- Fibroblasts are responsible for creating collagen, elastin and hyaluronic acid.
- More fibroblast activity = more collagen production.
- Retinoids also prevent the activity of matrix metalloproteinases (MMPs) which are enzymes that break down existing collagen
- With time this creates a skin thats firmer, more elastic with an increased blod flow. Improving skin repair, reduce wrinkles and gives a natural glow.
How Do Retinoids Differ from AHA´s and BHA´s?
RETINOID - What it does:
Increase the rate that your skin produces new skin cells and brings them to surface of your skin.
Examples: Retinoids, Retinol & Retinaldehyde
AHA - What it does:
Exfoliates your skin by breaking down the bonds that hold your skin cells together so they can be shed.
Particular good for aging skin.
Examples: Glycolic acid, Lactic acid & Mandelic acid
BHA - What it does:
Penetrates into your pores to exfoliate dead skin cells & control oil production.
Examples: Salicylic acid
The Skincare Benefits of Retinoids
As we age, collagen production declines, leading to fine lines, wrinkles, and dullness. Retinoids help counteract this by:
- Preventing clogged pores and reducing acne breakouts.
- Evening out skin tone by fading dark spots and refining texture.
- Keeping skin plump and strong by promoting fresh skin cells.
- Strengthening the skin barrier, making it less prone to irritation and breakouts.
Types of retinoids
Retinoids must convert into Retinoic acid, the active form that affects the skin. The fewer the conversion steps, the more potent and fast-acting the retinoid is.
Our favourite retinoids
Retinol - The most common over-the-counter retinoid, effective for reducing wrinkles, fine lines, and hyperpigmentation. It works gradually due to its slower conversion process.

Quick view
Day Cream - Vitamin A 50ml
-
Regular price
-
115 kr
-
Regular price
-
-
Sale price
-
115 kr
- Regular price
-
115 kr - Regular price
-
- Sale price
-
115 kr
Quick view
Vitamin A (Retinol) Serum 30ml
-
Regular price
-
115 kr
-
Regular price
-
-
Sale price
-
115 kr
- Regular price
-
115 kr - Regular price
-
- Sale price
-
115 kr
Retinaldehyde (Retinal) - A next-generation retinoid that converts to retinoic acid in one step, making it more potent and faster than retinol.

Quick view
A-Game 10 30ml
-
Regular price
-
275 kr
-
Regular price
-
-
Sale price
-
275 kr
- Regular price
-
275 kr - Regular price
-
- Sale price
-
275 kr
Quick view
Liquid Happiness 30ml
-
Regular price
-
325 kr
-
Regular price
-
-
Sale price
-
325 kr
- Regular price
-
325 kr - Regular price
-
- Sale price
-
325 kr
Quick view
Revive Eye Serum with Retinal 30ml
-
Regular price
-
269 kr
-
Regular price
-
0 kr
-
Sale price
-
269 kr
- Regular price
-
269 kr - Regular price
-
0 kr - Sale price
-
269 kr

- Regular price
-
325 kr - Regular price
-
- Sale price
-
325 kr

- Regular price
-
269 kr - Regular price
-
0 kr - Sale price
-
269 kr
Other Retinoids to Look For
Retinyl palmitate - The gentlest form, ideal for beginners and sensitive skin, but takes longer to show results.
Hydroxypinacolone Retinoate (HPR) - Also called Granactive Retinoid, this gentle yet effective form binds directly to retinoid receptors without needing conversion.
Tretinoin (Retinoic acid) - A prescription-strength retinoid that works immediately, commonly used for acne and anti-aging.
Adapalene - A synthetic retinoid (found in Differin), FDA-approved for acne, with less irritation than tretinoin.
Ready to elevate your skincare? Check out our range of expert-formulated retinoids today!
Discover the Power of Retinoids
Incorporating retinoids into your routine can transform your skin by promoting cell renewal, smoothing texture, and combating signs of aging. Whether you start with retinol or opt for a stronger retinaldehyde, finding the right retinoid for your skin can unlock your healthiest, most radiant complexion yet.
Want to learn more? Explore our in-depth skincare guides to discover how to make the most of your routine and achieve long-lasting results.
ingredient spotlight
Know to Glow = Science+Education
Know to Glow is both a shop and a hub for essential skincare knowledge. Our goal is to help you achieve healthy skin by understanding the biology behind skincare—what nourishes it and what can compromise it.
-
How to Use Retinoids: A Step-by-Step Guide for Maximum Results
Go to guideRetinoids are powerful skincare ingredients that boost cell renewal, smooth texture, and fight signs of aging. Learn how to introduce them correctly for maximum results!
-
3 steps for quicker results and less irritation
Go to guideIf you are just staring out or you’ve used retinoids for years - these guidelines will speed up your results and minimize potential irritation.